Privacy Policies

Company Privacy Policy

iion is committed to protecting your privacy online. iion is Programmatic Digital Advertising agency, specialising in optimising publisher ad revenue. This Privacy Policy endeavours to describe to you our practices regarding the personal information we collect from users on our website, located at [] (the “Site”), our mobile application entitled (the “App”) and the services offered through publishers and apps we work for with.

If you have any questions about our Privacy Policy, our collection practices the processing of user information, or if you would like to report a security violation to us directly, please contact us at

What data we collect

General Data

The use of our services will automatically create information that will be collected. For example, when you use our Services, your geographic location, how you use the Services, information about the type of device you use, your Open Device Identification Number, date/time stamps for your visit, your unique device identifier, your browser type, operating system, Internet Protocol (IP) address, and domain name are all collected. This information is generally used to help us deliver the most relevant information to you and administer and improve the Site. In addition, in the event our App crashes on your mobile device, we will receive information about your mobile device model software version and device carrier, which allows us to identify and fix bugs and otherwise improve the performance of our App.

Log Files

As is true of most websites, we gather certain information automatically and store it in log files. This information includes IP addresses, browser type, Internet service provider (“ISP”), referring/exit pages, operating system, date/time stamp, and clickstream data. We use this information to maintain and improve the performance of the Services.


We use analytics services (including, but not limited to, Google Analytics) to help analyse how users use the Site. Analytics services use Cookies to collect information such as how often users visit the Site and we use the information to improve our Site and Services. The analytics services’ ability to use and share information collected by them is restricted by their terms of use and privacy policy, which you should refer to for more information about how these entities use this information.


“Cookies” are small pieces of information (text files) that a website sends to your computer’s hard drive while you are viewing the website. These text files that can be used by websites to make a user’s experience more efficient.The law states that we can store these cookies on your device if they are strictly necessary for the operation of this site. For all other types of cookies we need your permission.

To that end, this site uses different types of cookies. Some cookies are placed by third party services that appear on our pages. We and some third parties may use both session Cookies (which expire once you close your web browser) and persistent Cookies (which stay on your computer until you delete them) to provide you with a more personal and interactive experience on our Services and to market the Services or other products.

Marketing cookies are used to track visitors across websites. The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third party advertisers. This tracking is done on an anonymous basis and, while not an exhaustive list, some of the companies we work with are Google, FreeWheel, and Pubmatic.

To learn more about this practice, including the Self Regulatory Principles for Online Advertising, to which we adhere, you can visit

Location Information

If you have enabled location services on your mobile device, we collect your location information to make a map available to the recipients of your messages showing your location. If you do not want this information collected by us, you can disable location services on your mobile device.

Use of your personal information

In general, personal information you submit to us is used either to respond to requests that you make, aid us in serving you better, or market our Services. We use your personal information in the following ways:

  • Operate, maintain, and improve our site(s), products, and services;
  • Respond to comments and questions and provide customer service;
  • Send information including confirmations, invoices, technical notices, updates, security alerts, and support and administrative messages;
  • Communicate about promotions, upcoming events, and other news about products and services offered by us and our selected partners;
  • Link or combine user information with other personal information we get from third parties, to help understand your needs and provide you with better service;
  • Develop, improve, and deliver marketing and advertising for the Services;
  • Provide and deliver products and services you request;
  • Identify you as a user in our system;
  • Facilitate the creation of and secure your Account on our network; and

We may store and process your personal information in servers in the United States and other countries.

We may also create anonymous data records from your personal information by completely excluding information (such as your name) that makes the data personally identifiable to you. We use this anonymous data to analyse request and usage patterns so that we may enhance the content of our Services and improve Site and App navigation. We reserve the right to use anonymous data for any purpose and disclose anonymous data to third parties in our sole discretion.

We may receive testimonials and comments from users who have had positive experiences with our Services. We may publish such content. When we publish this content, we may identify our users by their first and last name as well as the user’s title, school or company, and major. We obtain the user’s consent prior to posting this information along with the testimonial. We may post user feedback on the Site from time to time. We may share your feedback with your first and last name as well as the user’s title, school or company, and major. If we choose to post such information along with your feedback, we will obtain your consent prior to posting you name with your feedback.

Disclosure of your personal information

We disclose your personal information as described below and as described elsewhere in this Privacy Policy.

Third Parties Designated by You: When you use the Services, the personal information you provide will be shared with the third parties that you authorise to receive such information.

Third Party Service Providers: We may share your personal information with third party service providers to: provide you with the Services that we offer you through our Services; conduct quality assurance testing; facilitate creation of accounts; to provide technical support; market the Services; and/or to provide other services to us.

Information We Share: We may disclose aggregated information about our users and users of companies we work with information that does not identify any individual without restriction. In addition, we may disclose personal information that we collect or you provide:

  • To fulfil the purpose for which you provide it, for any other purpose disclosed by us when you provide the information, or with your consent;
  • To third parties designated by you;
  • With our subsidiaries and affiliates;
  • To third parties to process payments made through the Services;
  • With contractors, service providers and other third parties we use to support our business;
  • With a Social Networking Site (SNS) if you choose to post content to an SNS through the Service;
  • To a buyer or other successor in the event of a merger, divestiture, restructuring, reorganization, dissolution or other sale or transfer of some or all of our assets, whether as a going concern or as part of bankruptcy, liquidation or similar proceeding, in which personal information held by us about users is among the assets transferred; and

Other Disclosures: Regardless of any choices you make regarding your Personal information (as described below), iion may disclose Personal information if it believes in good faith that such disclosure is necessary: (i) in connection with any legal investigation; (ii) to comply with relevant laws or to respond to subpoenas or warrants served on our company; (iii) to protect or defend the rights or property of iion or users of the Services; and/or (iv) to investigate or assist in preventing any violation or potential violation of the law, this Privacy Policy, or our Terms of Use.

Third party websites

Our Site or App may contain links to third party websites. When you click on a link to any other website or location, you will leave our Site, App or Services and go to another site, and another entity may collect personal information or anonymous data from you. We have no control over, do not review, and are not responsible for, these outside websites or their content. Please be aware that the terms of this Privacy Policy do not apply to these outside websites or content, or to any collection of your personal information after you click on links to such outside websites. We encourage you to read the privacy policies of every website and App you visit. The links to third party websites or locations are for your convenience and do not signify our endorsement of such third parties or their products, content or websites.

Your choices regarding information


We offer you choices regarding the collection, use, and sharing of your personal information. We may periodically send you newsletters and emails that directly promote the use of our Services. When you receive newsletters or promotional communications from us, you may indicate a preference to stop receiving further communications from us and you will have the opportunity to “opt-out” by following the unsubscribe instructions provided in the email you receive or by contacting us directly (please see contact information below). Despite your indicated email preferences, we may send you service related communications, including notices of any updates to our Terms of Use or Privacy Policy.


If you decide at any time that you no longer wish to accept cookies from our Services for any of the purposes described above, then you can instruct your browser, by changing its settings, to stop accepting cookies or to prompt you before accepting a cookie from the websites you visit. Consult your browser’s technical information. If you do not accept cookies, however, you may not be able to use all portions of the Services or all functionality of the Services. If you have any questions about how to disable or modify cookies, please let us know at the contact information provided below.

Note about the children

Our Services are not directed to children under the age of 13 and children under the age of 13 are not eligible to use our Services. If a child under 13 submits personal information to us and we learn that the personal information is the personal information of a child under 13, we will take steps to remove the personal information from our databases. If you believe that we might have any personal information from a child under 13, please contact us at

Your rights

As a user of our site you have the following rights:

  • The right to ask what personal data that we hold about you at any time. Extra requests (particularly repetitive) for data may result in a fee being charged to the user.
  • The right to ask us to update and correct any out-of-date or incorrect personal data that we hold about you free of charge.
  • As set out above, the right to opt out of any marketing communications that we may send you.

End User Privacy Policy

Last updated in 1/12/2023

Iion Pty Ltd (ACN 663 746 487) and Iion Digital Pty Ltd (ACN 665 288 531) (we, us or our), understands that protecting your personal information is important. This Privacy Policy sets out our commitment to protecting the privacy of personal information provided to us, or collected by us, when we provide our advertising and monetization platform or when we otherwise interact with you, visitors and users of our publisher’s websites and/or applications.

This Privacy Policy takes into account the requirements of the Privacy Act 1988 (Cth). In addition to the Australian laws, individuals located in the European Union or European Economic Area (EU) may also have rights under the General Data Protection Regulation 2016/679 and individuals located in the United Kingdom (UK) may have rights under the General Data Protection Regulation (EU) 2016/679) (UK GDPR) and the Data Protection Act 2018 (DPA 2018) (together, the GDPR). Appendix 1 (available here) outlines the details of the additional rights of individuals located in the EU and UK as well as information on how we process the personal information of individuals located in the EU and UK.

The information we collect

We may collect personal data when you access any of our publishers’ websites or applications and view our advertisements.

The types of personal information we may collect about you are mainly technical and usage data, and this might include:

  • Internet protocol (IP) address;
  • Device information, as for example the operational system and hardware model;
  • Browser session and browsing behaviour;
  • Advertising identifiers (e.g., IDFA, Google Advertising IDs); and
  • Geo-location data.

If the data exporter provides us, we might process as well demographic information, such as age and gender.

We do not actively request any information relating to your racial or ethnic origin, political opinions, religion, trade union or other professional associations or memberships, philosophical beliefs, sexual orientation or practices, criminal records, health information or biometric information. If at any time we need to collect sensitive information about you, unless otherwise permitted by law, we will first obtain your consent and we will only use it as required or authorised by law.

How we collect personal information

In general, we do not have direct interactions with you, hence we normally collect your personal information from third parties. This might include:

  • when you use or interact with our publishers or advertising partners, including when you visit their websites and applications; and
  • from third parties, such as from our analytics, cookies and marketing providers, or other business parties that we engage with. See the “Cookies” section below for more detail on the use of cookies.

If the data exporter provides us, we might process as well demographic information, such as age and gender.

Taking it into account, we normally rely our processing activities related to your data based on the consent you provided to our partners. They have the obligation to provide us any changes you make in your preferences, such as when you withdraw your consent.

Why we collect, hold, use and disclose personal information

We collect, hold, use and disclose your personal information for the following purposes: 

  • to facilitate advertisements transactions between advertisers and publishers;
  • for analytics purposes, to operate and improve our business and associated applications;
  • to address fraud, security, and technical issues;
  • to contact and communicate with you about any enquiries you make with us via email or via any website or platform we operate; and
  • to exercise our rights of defence in legal claims, to comply with our legal obligations or if otherwise required or authorised by law.

Our disclosures of personal information to third parties

We may disclose personal information to properly provide our services. Whenever we do so, we carefully choose service providers and business partners that will care about your personal data as much as we do. We may share your personal data with:

  • IT service providers, as for data storage, web-hosting and server providers;
  • Advertising technologies providers, for traffic quality validation, measurement or other relevant services;
  • Advertising partners, including Google, in order to increase the relevance of advertisements for you; and
  • courts, tribunals, regulatory authorities and law enforcement officers, as required or authorised by law, in connection with any actual or prospective legal proceedings, or in order to establish, exercise or defend our legal rights.

Overseas disclosure

Where we disclose your personal information to the third parties listed above, these third parties may also process your personal information outside of Australia. Whenever we do so, we will only disclose your personal information in accordance with the Australian Privacy Principles and the third countries applicable laws.

Your rights and controlling your personal information

Information from third parties

If we receive personal information about you from a third party, we will protect it as set out in this Privacy Policy. If a third party is providing your personal information to us, they must represent and warrant that they have your consent to provide the personal information to us.

Your choice

We will collect, hold, use and disclose your personal information in accordance with this Privacy Policy. You have the right to withdraw your consent at any time. The third parties that provided us with your data have the obligation to communicate us any changes you make in your preferences, such as when you withdraw your consent, and we will take the appropriate steps to respect your choice.

Restrict and unsubscribe

We do not process your data for direct marketing purposes.


You may request access to the personal information that we hold about you. A small and proportionate administrative fee may be payable for the provision of such information. Please note, in some situations, we may be legally permitted to withhold access to your personal information. If we cannot provide access to your information, we will advise you as soon as reasonably possible and provide you with the reasons for our refusal and any mechanism available to complain about the refusal. If we can provide access to your information in another form that still meets your needs, then we will take reasonable steps to give you such access.


If you believe that any information we hold about you is inaccurate, out of date, incomplete, irrelevant or misleading, please contact us using the details below. We will take reasonable steps to promptly correct any information found to be inaccurate, out of date, incomplete, irrelevant or misleading. Please note, in some situations, we may be legally permitted to not correct your personal information. If we cannot correct your information, we will advise you as soon as reasonably possible and provide you with the reasons for our refusal and any mechanism available to complain about the refusal.


If you wish to make a complaint, please contact us using the details below and provide us with full details of the complaint. We will promptly investigate your complaint and respond to you, in writing, setting out the outcome of our investigation and the steps we will take in response to your complaint. If you are not satisfied with our response, you may contact the Office of the Australian Information Commissioner.

Storage and security

We are committed to ensuring that the personal information we collect is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures, to safeguard and secure personal information and protect it from misuse, interference, loss and unauthorised access, modification and disclosure.

While we are committed to security and do our best to deliver the appropriate standards, we, as any other organization, are still subject to the risks of data processing and cannot guarantee that any incident will never happen. If necessary, we will promptly take action to recover the status and avoid any damages. 

In any case, we will retain your personal information only for as long as reasonably necessary to fulfil the purposes we collected it for.


Our publishers use cookies on their website, and we use the information collected by them to provide our solutions. Cookies are text files placed in your computer's browser to store your preferences. Cookies, by themselves, do not tell us your name or email address. However, they do recognise you when you return to our publishers’ website. It allows third parties, such as Google, to cause our advertisements to appear on your social media and online media feeds as part of our retargeting campaigns. 

Most of our activities related to cookies are carried out in partnership with Google. To manage the ads served by us through Google and to opt-out from personalized ads from Google, you can use Googles’ Ads Settings page.

Another way of managing your cookies preferences related to online advertising is through different consumer choice tools created under self-regulatory programs in many countries. If you are a resident of the US, you can manage your preferences through the choices page. If you are a resident of the European Union, you can go to Your Online Choices page.

Alternatively, you can also manage your cookies preferences in the browser you are using. You can find below the links to the step by step on how to manage cookies from the most used browsers:


We may, at any time and at our discretion, vary this Privacy Policy by publishing the amended Privacy Policy on our website. If you have any doubts concerning this Privacy Policy or the changes that we eventually applied, please let us know via the email address listed below. .

For any questions or notices, please contact us at:

Iion Digital Pty Ltd (ACN 665 288 531) 

Address: Level 3, 31 Alfred Street, Sydney NSW 2000.