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AdTech

Interstitial Ads vs Rewarded Ads: Which One Performs Better For Gaming Apps?

September 29, 2022
5 Minutes
App Monetization

Latest Mobile Game Monetization Strategies and Trends for 2024

September 29, 2022
5 Minutes

All blog posts

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AdTech
App Monetization
In-Game Ad
In-Game Advertising

Maximise Your Reach: Benefits of a Unified Game Advertising Platform (GAP)

April 8, 2024
5 minutes
Elif Karagöz
In-Game Advertising

Exploring the In-Game Advertising Market 

April 3, 2024
5 Minutes
Elif Karagöz
In-Game Advertising

Advertising in Gaming: Who are Gamers?

March 25, 2024
3 Minutes
Elif Karagöz
In-Game Advertising

An End-to-End Approach to Game Advertising

March 22, 2024
5 Minutes
Yun Yip
AdTech

Google Monetization Platforms: Bidding Changes Unpacked

September 6, 2023
4 Minutes
Kayla Steenkamp
AdTech

New Google Consent Management Requirements

August 10, 2023
5 Minutes
Kayla Steenkamp
AdTech

Player Engagement: A Full Funnel Advertising Approach in Gaming

August 3, 2023
4 mins
Kayla Steenkamp
AdTech

Developing Brand Relationships in Mobile Games

July 21, 2023
6 mins
Kayla Steenkamp
AdTech

Beyond Netflix: How Gaming is Reshaping Entertainment

July 13, 2023
7 Minutes
Kayla Steenkamp
AdTech

Is Server-Side Header Bidding Platform The Future Of Monetization?

October 28, 2022
5 Minutes
App Monetization

Waterfall to Real-Time Bidding: The Future of Game Monetization

November 1, 2023
5 Minutes
Kayla Steenkamp
App Monetization

Top 10 Mobile Ad Mediation Platforms For App Monetization

September 29, 2022
5 Minutes
App Monetization

Latest Mobile Game Monetization Strategies and Trends for 2024

September 29, 2022
5 Minutes
In-Game Advertising

Maximise Your Reach: Benefits of a Unified Game Advertising Platform (GAP)

April 8, 2024
5 minutes
Elif Karagöz
In-Game Advertising

Exploring the In-Game Advertising Market 

April 3, 2024
5 Minutes
Elif Karagöz
In-Game Advertising

Advertising in Gaming: Who are Gamers?

March 25, 2024
3 Minutes
Elif Karagöz
In-Game Advertising

An End-to-End Approach to Game Advertising

March 22, 2024
5 Minutes
Yun Yip
In-Game Advertising

In-Game Advertising Examples: Brands' Success Stories

March 15, 2024
5 Minutes
Elif Karagöz
In-Game Advertising

2024 Game Advertising Trends You Can't Afford to Miss

March 12, 2024
5 Minutes
Kayla Steenkamp

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