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iion made us feel like they were part of our team every step of the way. The best part, we saw more than a 3% increase in ARPDAU with some of our ad formats. iion consistently ranks in the top 3 among our GAM partners. We would definitely recommend iion to other publishers for their quality customer support and technology. We are grateful for the partnership we have with iion.
WeMade Play was experiencing a downtrend in eCPM in Q1 23, but after implementing iion, we saw a rise in eCPM and ARPDAU, contrary to industry norms. iion's team has enhanced our advertising and monetization strategies through providing ongoing support and expertise, exceeding our expectations with a waterfall-based demand. We've maximized our revenue potential and maintained an engaging gaming experience with iion.
iion has been a supportive partner in our growth optimization, hassle-free implementation, and leveraging data-driven monetization insights to surge revenue growth. ion's dedicated customer success management team has been a maior contributor to our coordination and reporting.