Real Attention. Proven Outcomes.

The definitive unified platform transforming how brands connect with gaming audiences and publishers monetise their environments.

Real Attention. Proven Outcomes.

The definitive unified platform transforming how brands connect with gaming audiences and publishers monetise their environments.

The Attention Advantage

The attention advantage is our formula for success. Our three-pillar approach transforms how brands connect with audiences and publishers maximise revenue.

Data-Driven Insights: Billions of gaming interactions enable precise targeting and deep behavioural understanding.

Future-Proof Targeting: ID-based and ID-less solutions for any privacy landscape.

Curated Premium Inventory: Curated gaming publishers offer brand-safe, contextually-relevant environments.

Superior Attention Metrics: Gaming commands 10× more attention than web video, with 98% viewability in premium, high-engagement settings.

High Engagement: Zero-distraction ad placements that drive impact with intent.

Proven Performance: Delivers stronger brand lift and more efficient cost-per-attention-minute than traditional digital channels.

Bespoke Ad Creation: In-house creative studio delivers tailored, attention-grabbing ads for gaming audiences.

Interactive Format Excellence: Rapid turnaround of playable ads and mini games that drive deeper engagement and brand recall.

Comprehensive Creative Support: Custom mock-ups, interactive designs, and creative storyboards as added value.

Reach, Attention, Impact. Proven Outcomes

Our combination of audience, attention and creative delivers measurable business impact at every stage of the customer journey.

41%

Audience Reach

Unique gaming impressions unavailable elsewhere

5.0s

Unrivalled Attention

vs social media's 1.7 seconds

3.5x

Creative Impact

Higher interaction rates

10x

Proven Results

vs web video attention

| for Advertisers & Brands

Advertising That Gets Attention

Gaming delivers what other channels can't: guaranteed attention, exclusive audiences, and proven outcomes that actually move your business forward.

Guaranteed Attention vs. Banner Blindness

5.0 seconds of genuine attention vs. 0.3 seconds for display ads.

Exclusive Gaming Audiences

Access 41% of audiences your competitors can't reach anywhere else.

Performance That Actually Scales

3.5x higher interaction rates with fraud-proof engagement metrics.

Creative Formats That Work

Playable ads that drive 85% completion rates vs. 12% for video.

Proven Outcomes. Guaranteed.

Our combination of audience, attention and creative delivers business impact that actually moves the needle.

'Unlock the full story behind Chupa Chups'

Discover how iion helped Chupa Chups boost its marketing outcomes by blending creativity with strategic in-game placements.

McDonald’s Reaches Young Audiences Through In-Game Advertising

McDonald’s launched a cutting-edge in-game display advertising campaign to connect with mobile-first, younger audiences...

Try This In-Game Playable Ad — Right Now!

Interact with the ad directly inside the game environment. No extra steps — just tap and explore.
Responsive iframe

Discover More In-Game Playable Ads

Browse our full showcase of interactive in-game ad experiences — see how players engage before they click.
| for Publishers

Deliver the Ads That Your Users Deserve

Purpose-built for publishers, fusiion maximises revenue through premium demand that respects your platform and enhances user experience.

Premium CPMs That Don't Hurt UX

40% higher CPMs from ads users engage with, not skip.

Premium Demand Portfolio

60% higher average CPMs through curated brand partnerships.

Gaming-Native Integration

Ad formats built for gaming that increase session time by 25%.

AI That Optimizes for Revenue, Not Just Fill

Machine learning that increases ARPDAU, not just impressions.

10x

More Attention

than standard web video with 98% viewability rate in premium, high-engagement environments.

Comprehensive Measurement:

Full-spectrum metrics tracking impact from awareness to conversion

Real-Time Optimisation:

Dynamic adjustment tools to enhance campaigns on-the-fly

Custom Performance Tracking:

Tailored measurement frameworks aligned with specific brand objectives

Proven Growth. Guaranteed.

Quality demand + user-friendly ads + AI optimization = revenue growth that actually lasts.

Hitapps Leverages iion’s Expertise to Driving 12% ARPDAU Lift In Key Markets

iion emerged as the biggest partner among 8 GAM collaborators, consistently outperforming the competition.

Driving Revenue Growth for WeMade Play

WeMade Play experienced a downtrend in eCPM during Q1 2023. However, after implementing iion, we observed...
Blog

Stay updated with our resources

Explore all resources
//